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My Portfolio
A Selection of My Work.
From video editing and content creation to full programme support and branding projects
Website Strategy, Branding & Build
Designing and building brand-led websites for performers, creatives, and growing businesses, helping clients showcase their work with clarity and confidence.
What I Did
• Developed brand identity, logos, and visual direction
• Designed and built fully responsive websites using Wix
• Created custom graphics, branded assets, and page layouts
• Structured user journeys to support enquiries, bookings, and conversions
• Built portfolio pages, service pages, contact funnels, and mobile optimisation
• Ensured visual consistency across digital platforms and marketing materials
The Impact
• Helped clients present a stronger and more professional online presence
• Created clearer customer journeys leading to enquiries and new opportunities
• Delivered websites that aligned with each brand’s personality and goals
• Supported personal brands, entertainment acts, and service-based businesses in standing out online
What I Did
• Developed brand identity, logos, and visual direction
• Designed and built fully responsive websites using Wix
• Created custom graphics, branded assets, and page layouts
• Structured user journeys to support enquiries, bookings, and conversions
• Built portfolio pages, service pages, contact funnels, and mobile optimisation
• Ensured visual consistency across digital platforms and marketing materials
The Impact
• Helped clients present a stronger and more professional online presence
• Created clearer customer journeys leading to enquiries and new opportunities
• Delivered websites that aligned with each brand’s personality and goals
• Supported personal brands, entertainment acts, and service-based businesses in standing out online
NHS Fitness Content Production
Filming and editing fitness content for the National Health Service, featured across NHS Fitness Studio, YouTube, and the Better Health campaign.
What I Did
• Planned, filmed, and edited digital fitness content
• Produced workouts designed for accessibility and broad public engagement
• Created content for web, YouTube, and campaign distribution
• Worked across production, on-screen delivery, and post-production editing
• Optimised content for digital audiences and platform delivery
The Impact
• Content distributed nationally across NHS digital platforms
• Videos achieving 3M+ views across online campaigns
• Supported one of the UK’s largest public health initiatives
• Helped make fitness content accessible to audiences of all ages and abilities
What I Did
• Planned, filmed, and edited digital fitness content
• Produced workouts designed for accessibility and broad public engagement
• Created content for web, YouTube, and campaign distribution
• Worked across production, on-screen delivery, and post-production editing
• Optimised content for digital audiences and platform delivery
The Impact
• Content distributed nationally across NHS digital platforms
• Videos achieving 3M+ views across online campaigns
• Supported one of the UK’s largest public health initiatives
• Helped make fitness content accessible to audiences of all ages and abilities
Content & Video Support
Delivering ongoing content creation, video editing, and day-to-day support for InstructorLive to ensure consistent output across their platform and social channels.
What I Did
• Edited video content for both platform use and social media
• Supported content creation across multiple formats
• Managed uploads and ensured content was delivered consistently
• Assisted with programme launches and rollout content
• Helped maintain organisation across content systems and workflows
• Provided ongoing support across day-to-day operations
The Impact
• Helped maintain a consistent flow of content across the platform
• Supported the successful delivery of multiple programmes
• Improved organisation and structure behind the scenes
• Enabled the team to focus on growth and new content
What I Did
• Edited video content for both platform use and social media
• Supported content creation across multiple formats
• Managed uploads and ensured content was delivered consistently
• Assisted with programme launches and rollout content
• Helped maintain organisation across content systems and workflows
• Provided ongoing support across day-to-day operations
The Impact
• Helped maintain a consistent flow of content across the platform
• Supported the successful delivery of multiple programmes
• Improved organisation and structure behind the scenes
• Enabled the team to focus on growth and new content
Blog & Written Content
Writing blog content and newsletters for InstructorLive, focused on fitness, wellness, and user engagement.
My role is to create clear, accessible content that reflects the brand’s tone of voice while keeping communication consistent across both blogs and email.
What I Did
• Wrote weekly blog content across a range of fitness and wellness topics
• Created supporting newsletter content aligned with each blog
• Maintained a consistent and conversational tone of voice
• Structured content for clarity, readability and engagement
• Adapted messaging to suit the InstructorLive audience
The Impact
• Supported consistent communication with the InstructorLive audience
• Helped make content clear, engaging and easy to follow
• Reinforced brand tone across blogs and newsletters
• Contributed to ongoing user engagement and retention
My role is to create clear, accessible content that reflects the brand’s tone of voice while keeping communication consistent across both blogs and email.
What I Did
• Wrote weekly blog content across a range of fitness and wellness topics
• Created supporting newsletter content aligned with each blog
• Maintained a consistent and conversational tone of voice
• Structured content for clarity, readability and engagement
• Adapted messaging to suit the InstructorLive audience
The Impact
• Supported consistent communication with the InstructorLive audience
• Helped make content clear, engaging and easy to follow
• Reinforced brand tone across blogs and newsletters
• Contributed to ongoing user engagement and retention
Social Media Video Content
Creating short-form and long-form video content for social media, designed to engage audiences and support programme promotion across platforms.
Working closely with existing content, my focus is on shaping material into clear, engaging formats that are optimised for social.
What I Did
• Edited short-form video content for Instagram and YouTube
• Cut longer workouts and sessions into engaging clips
• Added captions and formatted content for social platforms
• Ensured videos were clear, engaging and on brand
• Supported consistency across social media output
The Impact
• Increased consistency across social content
• Helped turn long-form content into engaging short-form clips
• Supported promotion of programmes and classes
• Made content more accessible and engaging for audiences
Working closely with existing content, my focus is on shaping material into clear, engaging formats that are optimised for social.
What I Did
• Edited short-form video content for Instagram and YouTube
• Cut longer workouts and sessions into engaging clips
• Added captions and formatted content for social platforms
• Ensured videos were clear, engaging and on brand
• Supported consistency across social media output
The Impact
• Increased consistency across social content
• Helped turn long-form content into engaging short-form clips
• Supported promotion of programmes and classes
• Made content more accessible and engaging for audiences
Systems & Booking Management
Managing backend systems and booking processes for a live entertainment company, helping streamline operations and improve organisation.
What I did
• Set up and managed Gigwell CRM
• Organised bookings and event data
• Supported communication and admin processes
• Helped streamline workflows and systems
Impact
• Improved organisation of bookings and client data
• Helped simplify day-to-day operations
• Provided a more structured system for managing work
What I did
• Set up and managed Gigwell CRM
• Organised bookings and event data
• Supported communication and admin processes
• Helped streamline workflows and systems
Impact
• Improved organisation of bookings and client data
• Helped simplify day-to-day operations
• Provided a more structured system for managing work
Programme Launch Content
Supporting the launch of new programmes through promotional content, helping to ensure a clear and consistent rollout across platforms.
My role focused on preparing and shaping content so each launch felt organised, on-brand, and easy for users to engage with.
What I Did
• Created promotional graphics and visuals for programme launches
• Prepared content for rollout across social and platform
• Supported consistency across all launch materials
• Helped organise content ready for release
• Worked alongside the wider team to ensure smooth delivery
The Impact
• Supported smooth and organised programme launches
• Helped maintain a consistent visual identity across content
• Made promotional content clear and engaging for users
• Enabled a more structured rollout process
My role focused on preparing and shaping content so each launch felt organised, on-brand, and easy for users to engage with.
What I Did
• Created promotional graphics and visuals for programme launches
• Prepared content for rollout across social and platform
• Supported consistency across all launch materials
• Helped organise content ready for release
• Worked alongside the wider team to ensure smooth delivery
The Impact
• Supported smooth and organised programme launches
• Helped maintain a consistent visual identity across content
• Made promotional content clear and engaging for users
• Enabled a more structured rollout process
Podcast Creation & Content Support
Managing podcast production from setup through to delivery, including editing, formatting, and preparing content for distribution across platforms.
What I Did
• Set up podcast workflows and structure
• Edited long-form audio/video content
• Prepared episodes for upload and distribution
• Created short-form clips for social media
• Managed content delivery across platforms
The Impact
• Helped turn recorded content into polished episodes
• Supported consistent podcast delivery
• Improved accessibility through short-form content
• Enabled content to be repurposed across platforms
What I Did
• Set up podcast workflows and structure
• Edited long-form audio/video content
• Prepared episodes for upload and distribution
• Created short-form clips for social media
• Managed content delivery across platforms
The Impact
• Helped turn recorded content into polished episodes
• Supported consistent podcast delivery
• Improved accessibility through short-form content
• Enabled content to be repurposed across platforms
Graphic Design & Digital Assets
Designing clean, on-brand visuals to support programmes, content, and overall brand consistency across digital platforms.
What I Did
• Designed website graphics and visual assets
• Created promotional visuals and banners
• Maintained consistent branding across content
• Supported visual identity across platforms
The Impact
• Improved overall visual consistency
• Helped content feel more polished and professional
• Supported clearer communication through design
• Strengthened brand identity across platforms
What I Did
• Designed website graphics and visual assets
• Created promotional visuals and banners
• Maintained consistent branding across content
• Supported visual identity across platforms
The Impact
• Improved overall visual consistency
• Helped content feel more polished and professional
• Supported clearer communication through design
• Strengthened brand identity across platforms
Content Systems & Organisation
Organising and managing content systems behind the scenes, ensuring structured workflows and smooth day-to-day operations across the platform.
This role focused on keeping content clear, consistent, and easy to manage as the platform continued to grow.
What I Did
• Organised content across programmes and categories
• Managed uploads and ensured consistency
• Supported scheduling and content flow
• Maintained structure across multiple content types
• Assisted with day-to-day operational tasks
The Impact
• Improved organisation across content systems
• Helped ensure consistent delivery of content
• Reduced friction in day-to-day operations
• Supported the team in maintaining structure as content grew
This role focused on keeping content clear, consistent, and easy to manage as the platform continued to grow.
What I Did
• Organised content across programmes and categories
• Managed uploads and ensured consistency
• Supported scheduling and content flow
• Maintained structure across multiple content types
• Assisted with day-to-day operational tasks
The Impact
• Improved organisation across content systems
• Helped ensure consistent delivery of content
• Reduced friction in day-to-day operations
• Supported the team in maintaining structure as content grew
Video & Content Support
Creating and editing video content for a growing pet nutrition brand, supporting a consistent and engaging social media presence.
What I Did
• Edited video content for social media
• Created thumbnails and visual assets
• Supported content organisation and upload
• Helped improve consistency across platforms
• Assisted with ongoing content delivery
The Impact
• Improved consistency in content output
• Helped present content in a clearer, more engaging way
• Supported the transition to a more structured content approach
• Contributed to a more professional online presence
What I Did
• Edited video content for social media
• Created thumbnails and visual assets
• Supported content organisation and upload
• Helped improve consistency across platforms
• Assisted with ongoing content delivery
The Impact
• Improved consistency in content output
• Helped present content in a clearer, more engaging way
• Supported the transition to a more structured content approach
• Contributed to a more professional online presence
Creative Projects & Visual Content
A selection of self-directed creative projects, showcasing video editing, content creation, and visual storytelling skills.
What I Did
• Edited video content
• Designed visual assets and graphics
• Created social-ready content
• Developed ideas from concept through to final output
The Impact
• Demonstrates creative thinking and initiative
• Shows ability to create engaging content independently
• Highlights editing and visual storytelling skills
• Supports a well-rounded content skillset
What I Did
• Edited video content
• Designed visual assets and graphics
• Created social-ready content
• Developed ideas from concept through to final output
The Impact
• Demonstrates creative thinking and initiative
• Shows ability to create engaging content independently
• Highlights editing and visual storytelling skills
• Supports a well-rounded content skillset
Casting & Experience Design
Led casting alongside music curation and audio mix, helping shape the rhythm and flow of the audience experience within a live immersive production.
Ready to work together?
Let’s get your content running consistently.
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