Creating short-form and long-form video content for social media, designed to engage audiences and support programme promotion across platforms.

Working closely with existing content, my focus is on shaping material into clear, engaging formats that are optimised for social.

What I Did

• Edited short-form video content for Instagram and YouTube
• Cut longer workouts and sessions into engaging clips
• Added captions and formatted content for social platforms
• Ensured videos were clear, engaging and on brand
• Supported consistency across social media output

The Impact

• Increased consistency across social content
• Helped turn long-form content into engaging short-form clips
• Supported promotion of programmes and classes
• Made content more accessible and engaging for audiences